King's Brand
After months of research and hard work, we’re excited to announce the launch of our new brand, "We’re Big on U," dedicated to transforming the post-secondary education experience! This initiative is rooted in our belief that every student is unique and deserves personalized support on their educational journey. With a focus on empowerment, community, and innovation, We’re Big on U offers tailored resources, mentorship programs, and engaging learning environments designed to help students thrive. Small campus, big experience!
Join us as we cultivate a culture where your aspirations are prioritized, your voice is heard, and your potential is limitless. Together, we’re redefining success in higher education—because we’re big on you!
Brand Articulation Guide
The King's brand articulation guide contains the resources and information you need to create brand-compliant materials, from our vision, mission and values statements to our typography.
King's Colours
King's uses two main colours to represent the institution: green and gold. These are very specific hues, and should be used whenever possible. The grey is useful as a complement, should you need a third colour.
Green
Pantone: 3308
Process: C 100, M 0, Y60, K 72
Hex: #004236
GOLD
Pantone: 110
Process: C 0, M 11, Y 94, K 6
Hex: #D7AE28
Grey
Pantone: 10 C
Process: C 0, M 0, Y 0, K 70
Hex: #6D6E71
The brand articulation guide includes secondary and tertiary colours; these should be used sparingly, as highlights.
Style Guide
The King’s written style guide aims to ensure King’s communications and branding are consistent and reflect our brand values. A style guide helps maintain and enhance the King’s external image.
Logos, Branding Files and Resources
If you need King's logos or would like high-resolution copies, please contact Communications. We encourage you to work with the Communications Department when you are creating King's branded publications or pieces.
If you are a member of King's community, you can find logos, branding files and other resources on myKing's.
Stationery
We encourage departments and support units to use up existing paper stationery before ordering new stock. You can order new stationery by emailing Purchasing.
Zoom backgrounds
Learn how to change your Zoom background.
To use one of these images, select the image, then right click and select "Save image as..."
Western University
For information regarding the Western University brand, visit http://communications.uwo.ca/comms/western_brand/index.html.